Cyndi Dunn appointed as RVP, Business Development, CPG

Retail Insight, a leading provider of store-focused retail analytics solutions, has appointed CPG industry specialist Cyndi Dunn as Regional VP, Business Development, CPG.

Retail Insight has developed the most advanced technology solutions for in-store retail execution, helping organizations identify and act on product availability opportunities, measure and improve promotion compliance, and manage and optimize markdowns, deletions, and seasonal items to reduce waste and loss. The company has seen record growth during the pandemic and Cyndi is tasked with demonstrating the significant ROI that CPGs can realize through the implementation of Retail Insight solutions. Her primary goal will be to grow recurring revenue with CPG suppliers by tapping into established relationships across North America to drive long-term growth.

Prior to joining Retail Insight, Cyndi worked at CROSSMARK for 8 years where, in her final role, she was Vice President of Business Development for the Walmart Team. Previously, she worked for Retail Solutions and Catalina Marketing where she grew and managed teams that provided solutions to CPG suppliers.

Bob Godfrey, CCO at Retail Insight, said: “Retailers and CPG suppliers continue to look for ways to provide a great experience for the consumer. A big part of this is the ability to make products available on the shelf, or online, whilst managing the cost of achieving this. The CPG companies are heavily focused on improving the performance of their products and can only do this effectively through the use of meaningful and timely insights. Cyndi has a great understanding of this space and combines this with a strong customer-centric approach to developing business.”

Cyndi Dunn, Regional Vice President at Retail Insight, said: “I am ecstatic to be a part of such a forward-thinking organization of talented, caring people who are deriving remarkable insights and delivering unparalleled client service every day. Although the shopping experience is ever-changing, every person knows the frustration of not being able to find their favorite brand, in their favorite store, when their family needs it. Retail Insight provides the expertise to help brands and retailers improve availability while improving efficiencies and, hopefully, making everyone’s day a little less stressful. That’s motivating for me."